ChatGPT can now see 👀 

Hey there,

We've got an exciting new video looking at whether ChatGPT's new vision capabilities can provide useful assistance to marketers like you.

ChatGPT is now able to process images and respond to visual inputs. But is this enough to help with real marketing tasks? We tested it out on things like:

• Analysing website screenshots

• Assessing competitor ads

• Interpreting graphs

• And even designing creative ads

Check out the full video here:

The results were hit and miss, but showed some real potential! ChatGPT could pull useful insights from images, but still requires filtering by a knowledgeable human.

We think tools like this will become more and more powerful for marketers in the years ahead. But for now, it's an accessible assistant that can get you 20-80% of the way there on certain tasks.

If you've been playing around with ChatGPT's new vision capabilities, let us know your thoughts and any tasks you've been working on!

If you have any feedback, just hit reply and let us know what you think of the newsletter. If you like the newsletter, be sure to forward it on so others can sign up too.